Jack & Dana Hamilton have 35 & 32 years (respectively) of achievements in the real estate business, with over 3500 closed transactions. They owned and managed 3 RE/MAX offices in the Triad area of NC for 10 years with over 75 agents, while being national real estate coaches for Mike Ferry and Tom Ferry, coaching hundreds of top agents across the country. Jack was one of Mike Ferry’s original coaches, and with his mastery of the Mike Ferry Systems and his own business strength, ingenuity and innovation, he has accomplished extraordinary achievements in the real estate industry, both as an agent and as a team leader and trainer.
In 2014, Jack & Dana Hamilton moved to the coast of NC (landing in Southport NC) and used their achievements, business skills and their seemingly limitless energy to start over in a new market. They have now developed a thriving and knowledgeable team that is closing over 100 transactions per year, with an average annual total volume sold of over $30 Million.
Unique Strategy & Process:
Jack & Dana have proven that if you treat real estate like a business and consistently use the basic strategies of working your database, having real voice-to-voice conversations every day, Expired Listings, Networking, and other proven marketing strategies, it is easy to build a predictable business and deliver high production and income. Just get back to basics and DO YOUR JOB!
Transformation Statement:
After 25 years of owning and managing large real estate offices, coaching agents across the country, all while selling over 100 homes per year, Jack & Dana moved to the coast of NC in 2014 to simplify their lives and have a whole new quality of life. They have developed a small, high producing team using the proven marketing systems they have used and taught for years, and utilizing the top technology database to efficiently produce consistent results. This has enabled them to work 5 hours/day, only 4 days/week and make an average income of $500,000 annually.
What were you struggling with before things changed? What wasn’t working?
The biggest struggle that Jack & Dana faced was managing a large brokerage with independent agents that didn’t want the training, support and accountability that they could offer. They needed to find like-minded people that wanted to work hard, yet smart, provide for their families and provide top service to their community and their clients.
What did you do differently and what results did you see?
Getting involved in coaching programs that taught the proper skills and disciplines to succeed in real estate business, and then taking it to the next level and becoming coaches to help teach others those skills and disciplines, not only took their production to the next level, but opened up more opportunities to stay on top of the best systems, technology and support, and to network with the top agents all over the country for more referral business.
Do you have any other agents you’ve helped?
During their coaching careers, Jack & Dana helped over 450 agents all over the country increase their production by over 50%. They have the ability to zero in on areas that agents need their help and therefore take those agents to record levels of production while still maintaining a balance between their business and personal lives. As an example, one of Jack’s coaching clients, Jeff Quintin, grew his business and his team to become one of the top producers in New Jersey.
Then after moving to the coast, Seth Robbins joined their team in 2017. He had moved between several brokerages looking for training and support, and couldn’t find it, and therefore wasn’t doing more than 10 transactions per year. Jack & Dana taught him not only the scripts on how to work Expired listings, how to network his sphere and how to convert more leads, but also taught him the discipline of working a consistent schedule, and he grew his business to 24 transactions the 2nd year, and has consistently done 30-40 transactions annually ever since, while keeping an active family life of travelling, running, biking and more!
Main Focus/Core Steps:
- Working your Sphere of Influence, Past Clients and Networking and using key strategies to stay in front of them.
- FSBO’s and Expired Listings
- Social Media, Direct Mail & Email Marketing
- Using technology to make the necessary conversations quicker and more consistently, and helping to build a better brand with easy access to top marketing tools.
Who is your ideal agent?
Jack & Dana’s target audience that benefit the most from their type of training are agents that have been in the business from 1-3 years, who want to grow their business but are frustrated with their current brokers not giving them training and support. These are agents that have done at least a few transactions, so they know the basics of the contracts and processes, but haven’t developed too many bad habits, so they are more open to making the necessary changes to unleash their potential and take their business to a new level. The other target audience that they can really help are the seasoned veterans that are burnt out and just want a clear, streamlined business plan to create consistent business, while keeping the business/personal life balance.
What is your ideal agent struggling with right now?
Most struggling agents have no clear plan, no consistency to their actions and no one to keep them accountable. So many agents think they can make one phone call or mail one postcard and they will get results. But it takes consistent and multiple contacts with leads to get real results.
What would success look like for them?
Most agents are looking for a plan that will let them achieve their goals of consistent income without it being a 24/7 business. If you treat it like a business and are consistent with your tasks, you can keep a balance between business and family.
